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AI for decision-makers

What to fund, what to ignore, and how to not get burned.

Seven chapters for the person who decides where the money goes. No math, no code, just the judgment to tell a real opportunity from a sales pitch and to lead an AI initiative to measured results. Optional dive-deepers go further where it helps.

Written for executives, founders, product leaders, and anyone evaluating AI investments. You don't need a technical background; you need to make good calls and ask the right questions.

Start chapter 1 →← All courses7 chapters · 73 min total

Chapters

  1. Chapter 01 · 9 min

    Cutting through the hype

    Every gold rush sells more shovels than gold. Your job is to tell the vein from the sales pitch.

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  2. Chapter 02 · 11 min

    Where AI actually creates value

    AI is a tireless intern, not an oracle. Give it the intern's work, not the executive's decisions.

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  3. Chapter 03 · 11 min

    Build, buy, or wait

    You don't churn your own butter to run a bakery. You also don't outsource the recipe that makes you the best bakery.

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  4. Chapter 04 · 10 min

    The real costs

    The puppy is free. The vet bills, the chewed shoes, and the fifteen years are the actual price.

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  5. Chapter 05 · 11 min

    Risk & responsibility

    The fluent answer that's confidently wrong is more dangerous than the obvious error: it doesn't trip the alarm.

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  6. Chapter 06 · 10 min

    Governance & compliance

    Governance is the seatbelt, not the speed limit. It's what lets you go fast without it being reckless.

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  7. Chapter 07 · 11 min

    Leading an AI initiative

    Don't bet the company on one moonshot. Plant a row of seeds, water the ones that sprout.

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